EAT’s Personal Data Protection Notice and Privacy Policy
(Last Update on 1 March 2025)
We respect your privacy and do not tolerate spam and will never sell, rent, lease or give
away your information (name, address, email, etc.) to any third party who doesn’t have
your agreement to use your personal data. Nor will we send you unsolicited email.
Five Global Solution ("we," "us," or "our") operates the EAT - Explore Amazing Treats
mobile application ("EAT"). We are committed to safeguarding your privacy and ensuring that
your personal data is protected in accordance with the Personal Data Protection Act 2010
(PDPA) of Malaysia. This Privacy Policy explains how we collect, use, disclose, and protect
your personal data when you use the EAT App.
1. PURPOSES FOR COLLECTION, USE, DISCLOSURE AND PROCESSING OF
PERSONAL DATA
1.1. The Personal Data which we collect from you may be collected, used and/or disclosed for
various purposes, depending on the circumstances for which we may/will need to process
Personal Data. The information that we may collect include but not restricted to your personal
information (name, date of birth, gender etc), contact information, interest, financial information
and/or computer cookies.
1.2. We may directly, and/or through our authorised network of merchants, collect, use and/or
disclose your Personal Data for the following purposes:
1.2.1. to allow you to participate in the loyalty programmes or marketing activities organized by
our network of merchants;
1.2.2. to provide and administer your EAT Dining Discount, Loyalty & Referral Account;
1.2.3. to respond to your requests for support;
1.2.4. creation of records as to the business carried on by us;
1.2.5. providing and sending you marketing materials and/or documents via any communication
to your email addresses, or via electronic messages, texts, voice calls and/or facsimiles to your
telephone numbers (based on our records), such messages to these telephone numbers only being
sent in accordance with the requirements of the PDPA, relating to the dining discount, loyalty
and referral programs and/or marketing activities administered and organized by our authorised
network of merchants and/or assisted by us, of which you have chosen to participate in and con-
sented to provide your
personal data for;
1.2.6. page visits or mobile application usage that may store information about your computer or
mobile phone configuration such as your IP address, location, where you have executed
transactions stored within the application, screens viewed within the mobile application, cookie
information and the pages you requested. EAT may use this information to help make changes to
the service to better serve you and our users;
1.2.7. any other purposes which we notify you of at the time of obtaining your consent.
1.3. We may also process your Personal Data such as financial information and/or transactional
data that have been collected by our authorised network of merchants (a) in order for you to
continue to participate in the loyalty programs and/or marketing activities administered and
organized by our authorised network of merchants and/or assisted by us, of which you have
chosen to participate in and consented to provide your Personal Data for, (b) for the business
purposes of the merchants, (c) for data analytics purposes and/or (d) any other purposes which
we may notify you of at the time of obtaining your consent.
1.4. As the purposes for which we may collect, use, disclose and/or process your Personal Data
may evolve depending on the circumstances at hand, such purpose may not appear above.
However, we will notify you of such other purpose at the time of obtaining the necessary
consent(s), unless consent is not required under the PDPA or by law.
2. SPECIFIC ISSUES FOR THE DISCLOSURE OF PERSONAL DATA TO THIRD
PARTIES
2.1. We respect the confidentiality of the Personal Data you have provided to us.
2.2. In that regard, we will not disclose Personal Data provided to us to third parties (such as new
merchants that join our network or new merchants whose loyalty programmes you wish to
participate in) without first obtaining the relevant consent(s) permitting us to do so. However,
please note that we may disclose the Personal Data you provided to third parties without first
obtaining your consent in certain situations, including, without limitation, the following:
2.2.1. cases in which the disclosure is required or authorised based on the applicable laws and/or
regulations;
2.2.2. cases in which the purpose of such disclosure is clearly in your interests, and if consent
cannot be obtained in a timely way;
2.2.3. cases in which the disclosure is necessary to respond to an emergency that threatens the
life, health or safety of yourself or another individual;
2.2.4. cases in which the disclosure is necessary for any investigation or proceedings;
2.2.5. cases in which the Personal Data is disclosed to any officer of a prescribed law
enforcement agency, upon production of written authorisation signed by the head or director of
that law enforcement agency or a person of a similar rank, certifying that the Personal Data is
necessary for the purposes of the functions or duties of the officer;
2.2.6. cases in which the disclosure is to a public agency and such disclosure is necessary in the
public interest; and/or
2.2.7. where such disclosure without your consent is permitted by the PDPA or by law.
2.3. The instances listed above at paragraph 2.2 are not intended to be exhaustive. For more
information on the exceptions, you are encouraged to peruse the PDPA which is publicly
available at https://www.pdp.gov.my/ppdpv1/en/akta/pdp-act-2010/
2.4. Where we disclose Personal Data you provided to third parties with your consent, we require
such third parties to protect the Personal Data.
3. REQUEST FOR ACCESS AND/OR CORRECTION OF PERSONAL DATA
3.1. You may request to access and/or correct the Personal Data currently in our possession or
control by contacting us at support@eatofficial.com. We will need enough information from you
in order to ascertain your identity as well as the nature of your request, so as to be able to process
your request.
3.2. For a request to correct Personal Data, once we have sufficient information from you to
process the request, we will correct your personal data within 30 days. Where we are unable to
do so within the said 30 days, we will notify you of the soonest practicable time within which we
can make the correction. Please note that the PDPA exempts certain types of personal data from
being subject to your correction request.
3.3. We will also be charging you a service fee for the handling and processing of your requests
to access your Personal Data. We will provide you with a written estimate of the fee we will be
charging. Please note that we are not required to respond to or process your access request unless
you have agreed to pay the fee.
4. REQUEST TO WITHDRAW CONSENT
4.1. You may withdraw your consent for the collection, use and/or disclosure of your Personal
Data in our possession or under our control by emailing your opt-out notice, the extent/scope of
your withdrawal of consent with reference to the Purposes in Paragraph 1.2, and details of your
EAT Dining Discount Account to support@eatofficial.com.
4.2. When promotional messages are sent to your phone by EAT or our authorized Merchants,
you will have the option to unsubscribe from such promotional messages by emailing us at
support@eatofficial.com with the Subject: Unsubscribe Promotion Messages.
4.3. We will process your request within 30 days from such a request for withdrawal of consent
being made, and will thereafter not collect, use and/or disclose your Personal Data in the manner
stated in your request.
4.4. However, your withdrawal of consent could result in certain legal consequences arising from
such withdrawal. In this regard, depending on the extent of your withdrawal of consent for us to
process your Personal Data, it may mean that we will not be able to continue your existing
relationship with us.
4.5. If you should withdraw consent for the collection, use and/or disclosure of your Personal
Data by one or more specific merchants but desire to continue using the services provided by
EAT (for example, to continue to participate in the dining discount, loyalty and referral
programmes and marketing activities of other merchants), we reserve the right to send you
essential communications relating to the EAT service, such as service announcements,
administrative messages and service notifications that are considered part of your EAT Dining
Discount Account, without offering you the opportunity to opt-out of receiving them.
4.6. If you withdraw consent for us to collect, use and/or disclosure your Personal Data, it is
deemed that you wish to delete your EAT Dining Discount Account.
5. REQUEST TO DELETE ACCOUNT
5.1. You may delete your EAT Dining Discount Account by e-mailing support@eatofficial.com
and requesting that we delete your account. You will not be able to recover any transaction
progress or rewards from discount vouchers, stored value, prepaid item, loyalty stamps, loyalty
points campaigns and referral cash rewards records once your account has been deleted.
5.2. Any information that may have been collected from your registration with and use of EAT
may remain after your EAT Dining Discount Account has been deleted for aggregated reporting
and analysis, and will be handled with reference to Paragraph 6.3.
6. MANAGEMENT AND SECURITY OF PERSONAL DATA
6.1. We will take reasonable efforts to ensure that the Personal Data you provided is reflected
accurately and completely, if your personal data is likely to be used by EAT to make a decision
that affects you, or disclosed to another organisation. However, this means that you must also
update us of any changes in relation to Personal Data that you had initially provided us with. We
will not be responsible for relying on inaccurate or incomplete Personal Data arising from you
not updating us of any changes in the Personal Data that you had initially provided us with.
6.2. We will also put in place reasonable security arrangements to ensure that the provided
Personal Data is adequately protected and secured. Appropriate security arrangements will be
taken to prevent any unauthorised access, collection, use, disclosure, copying, modification,
leakage, loss, damage and/or alteration of the Personal Data provided. However, we cannot
assume responsibility for any unauthorised use of such Personal Data by third parties which are
wholly attributable to factors beyond our control.
6.3. We will also put in place measures such that Personal Data you provided in our possession
or under our control is destroyed and/or anonymised as soon as it is reasonable to assume that
(i) the purpose for which that Personal Data was collected is no longer being served by the
retention of such Personal Data; and (ii) retention is no longer necessary for any other legal or
business purposes.
6.4. Where Personal Data you provided is to be transferred out of Malaysia, we will comply with
the PDPA in doing so. In this regard, this includes us obtaining the necessary consent(s)
unless an exception under the PDPA or law applies, and taking appropriate steps to ascertain that
the foreign recipient organisation of the personal data is bound by legally enforceable obligations
to provide to the transferred personal data a standard of protection that is at least comparable to
the protection under the Act. This may include us entering into an appropriate contract with the
foreign recipient organisation dealing with the Personal Data transfer or permitting the personal
data transfer without such a contract if the PDPA or law permits us to.
7. QUESTIONS AND COMPLAINTS
7.1. If you have any questions or complaints regarding how we are handling the personal data
you have provided, please contact our Data Protection Officer through email at
support@eatofficial.com.
8. UPDATES ON PRIVACY POLICY
8.1. As part of our efforts to ensure that we properly collect, use, store, disclose, process and/or
protect your Personal Data, we will be reviewing our policies, procedures and processes from
time to time.
8.2. We reserve the right to amend the terms of this personal data protection notice and privacy
statement at our sole and absolute discretion. Any updated version(s) of this notice/statement
will be posted and can be found in our EAT mobile app and/or at www.eatofficial.com/privacy.
8.3. We may or may not inform you of the updated version(s) via email, text or other mode of
communications. You therefore agree to visit the EAT mobile app or the above website from time
to time to ensure that you are well informed of our latest policies in relation to personal data
protection.